Over the past few decades, Malaysia has been bearing a rapidly fast changing landscape within the creative industries. As Malaysia establishes its national creative policy to be at sync with the heartbeat of the emerging global creative economy – there has been nationwide expansion of creative establishments, particularly in graphic design, motion, product and web design.
Founder of Cut & Paste, John Fiorelly, started the event back in 2005 from New York, where Cut & Paste is still based, before moving across 30 cities around the United States, Latin America, Europe, The Middle East and now in Asia.
This year for the first time, the Cut & Paste Digital Design Tournament: Characterized, has arrived in Malaysia and is a competition like no other. it is a design battle, set to bringing designers onto the stage and in the limelight – where they will be put into sets of teams, pitted against each other to battle their design skills in front of a live audience.
In this competition, the 3 teams of 2 designers were challenged to create a “Sidekick” character and the relationship between them and their “Main Character” who does not already have a Sidekick character. The competition was made up of 3 onstage rounds, each intended to create a product to be used in the following round. In the first 10-minute onstage round, competitors prepared a black & white sketch of their “main character” character. In the second 10-minute round, they prepared a second black & white sketch of the “sidekick” character. In the final 15-minute round, the teams created a scene with both characters in full detail showing their relationship.
Hats off to our CHARACTERIZED KL winners Kenji Chai and CLOAK. Check out video below to get a glimpse of the winning artwork.
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