On the 16th of March 2016, Vans brought together 50 years of “Off The Wall” heritage in action sports, art, music and street culture for a worldwide celebration of creative expression at the House of Vans. Vans’ legacy was brought to life in ten cities across the globe to celebrate its 50th anniversary alongside the extended Vans family that have made the brand what it is today.
In conjunction with their 50th anniversary, the highly anticipated House of Vans experience showcased Vans’ unique culture through multifaceted activations including D.I.Y workshops, shoe personalisation, a retrospective look at the brand’s history, curated musical performances, and an interactive, 3-D display of Vans’ 2016 brand campaign at Slate The Row.