Psycho – Invisible

Although new, Psycho is going strong and has now followed up with a new tee shirt named ‘Invisible’. The brand decided to go against the regular and attempted a “white on white” design in their latest release. According to Psycho, white is considered as transparent in pigment that’s where the concept ‘invisible’ came from, and… Read more »

RECAP : Launching of Converse 2014 Fall Jack Purcell Collection at The Off-Day

Converse Inc. launches the Fall 2014  Jack Purcell footwear collection which consists of Jack Purcell OX, Jack Purcell Mid, and the all-new Jack Purcell Cross Stitch. The Converse Jack Purcell Cross Stitch is covered in leather and features a waxed cotton cross-stich detail.The premium and quality leather materials and subtle stitching details in the sneaker collection… Read more »

New Balance “LOOK OF THE DAY” Contest

In conjunction with the release of the new collection of Neon Lights 574, New Balance decided to hold an Instagram contest called,  “LOOK OF THE DAY”. This contest is a creative way for the community to share what to wear on style guide and outfit ideas. Two winners will receive a pair of New Balance… Read more »

CNLM – Money Is The Root Of All Evil Tee

CNLM‘s latest release is a collaboration project with graffiti artist, Cloakwork, for a tee shirt entitled ‘Money is the root of all evil’. With the concept in mind, CNLM aims to remind us not to be fuelled by greed but by things that make them happy. Living in a world that revolves around dollar signs, it’s… Read more »

Asics Gel Saga ‘Glow In The Dark’ Detailed Look

Here’s a new one from Asics, Asics Gel Saga ‘Glow In The Dark’. Asics is actually dropping this “Glow In The Dark” series in one pack, which consists of Gel Lyte III, Gel Saga and GT Quick. However, we only get to see the Gel Saga now. The shoe features a smooth leather with star… Read more »

Asics Gel Lyte III ‘Honey Mustard’ Detailed Look

Asics is definitely coming back! Asics just released a great new look for their Gel-Lytee III silhouette named ‘Honey Mustard’. The colourway of this pair is kinda similar with the classic Timberland boot. The shoe is covered in a rich tan suede material with accents in red and interior in brown, together with an off-white… Read more »

Li-Ning Way of Wade 2.0 “Leopard” Detailed Look

Although Dwyane Wade’s season has long ended, his Li-Ning signature shoe continues to release in new colourways. Another new one from Li-Ning, Li-Ning Way of Wade 2.0 “Leopard” is out now. We’ve seen the Way of Wade 2.0 in a few of graphic uppers and different materials, this time, the shoe features a leopard print… Read more »

Alamak Co. – Fall/Holiday 2014 Collection

Playfully irreverent Malaysia hipster brand Alamak.Co starts the new month with a look at its 2014 Fall/Holiday collection. Sticking to the essence of the brand, this time round, the collection features a multitude of pop art-inspired graphics, funny aphorisms, and some navy/sailor based designs while still keeping it old school and local-based. For example, they… Read more »

Air Jordan 6 Retro ‘VARSITY RED’ Detailed Look

One of the latest Jordan’s Retro is this Air Jordan 6 Retro ‘Varsity Red’. The colourway is a tribute to Spike Lee and his 40 Acres and a Mule production company. The shoe amplifies the Varsity Red and Classic Green accents from the original Jordan Spizike. If features a translucent outsole with a contrasting white… Read more »