HUF WORLDWIDE is a manufacturer of premium footwear and apparel designed for contemporary skate and lifestyle. Inspired by founder Keith Hufnagel’s unique skate experiences, HUF embody cultural inspiration and ideas, represented by its world-renown skate team and ambassadors.
Since 1981, thrasher magazine’s monthly publication captures skate sub-cultures through raw and honest storytelling.
Both rooted in skateboarding, HUF and Thrasher Magazine share counter culture, non-conformist, misfit views that constantly challenge the status quo.
HUF and Thrasher join forces once again for their fourth annual stoops tour and capsule collection. With a nod to the annual Tour De France, the HUFxThrasher “Tour De Stoops” reinterprets European tournament cycling culture through a core skate approach. Featuring HUF pro, am, and euro team riders, the tour de stoops chronicles a journey through London, Copenhagen, and Paris.
Taking cues from the tour, the HUFxThrasher tour de stoops capsule collection intermingles skate, lifestyle, and cycling-inspired fashion, bridging an array of styles to reinvent perspective. Through a bold range of graphic language and European flag inspired stripes that permeate throughout apparel, footwear, and accessories, the capsule demonstrates innovation by redefining distinctions between skateboarding and fashion.
The collection is now available at selected retailers like Hundred% store, Showroom & Heavyweight.