Parley Is No Longer Just Shoes
With the World Cup now over, all of football’s top tiers are back to getting ready for the upcoming start of their leagues for the new 2018/2019 season. The eyes are currently on Juventus though, not just because of possibly the most surprising transfer of all time (Ronaldo signs for Juventus), but also because the Italian club’s third kit is made with Parley plastic.
Adidas’s partnership with Parley is already a well documented affair, with the non-profit organisation putting out shoes incorporated with ocean plastics which were thought to be a limited release affair, but is now akin to the main lineup almost. From the Ultraboost, EQT, NMD CS1, and Alphabounce, Parley is omnipresent in Adidas’s flagship, but not however, in apparel. Until now.
Made from 100% recycled polyester interlock, Juventus’s third kit fuses performance technology with eco-innovative design.
The jersey features a dark grey palette, all-over printed adidas football graphic, and is finished off with bold yellow detailing on the three stripes, logo, and club crest.
The kit’s designer, Francesca Venturini had this to say, “The new Juve third kit has eco-innovation and longevity at its very heart. Through our partnership with Parley for the Oceans we’ve been able to create this beautiful jersey made from Ocean Plastic ®. The dark grey shade with yellow accents makes it the perfect jersey to be worn either on pitch or on the streets.”
The new kit can be purchased on Adidas MY’s website.