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In case you guys are wondering what is SSCG, it stands for SuperSunday-Concept Gear, which is done by the same guys of The Super Sunday Concept Store located at Bukit Bintang’s Monorail station. Just a little background on The Super Sunday, it was started in 2007 by it’s founder Kioue who is widely recognize as a graffiti artist and also the founder of KAYU clothing. They are the guys who are responsible for all the graffiti you see in the big storm drain that is near Central Market’s LRT station, which was a graffiti event organized by them.
Their new line this time around is all about trying something new that is different from their usual look. Rearranging, experimenting and changing their view on fashion in streetwear which is a constantly changing scene. And if any of you who are wondering, “Who the hell is Mokhtar??” in their SSUR spin off ‘Commes Des Mokhtar’ tee and crewneck, hit them up on their Facebook page here and ask them yourself. In the meantime, enjoy the lookbook.