Coming straight out of nowhere, KFC with its new initiative decided to call up Pestle And Mortar to collaborate on a capsule collaboration that takes a look back at KFC’s presence here in Malaysia since 1973. Throwing back to the good old days is the order of the day for a fitting commemoration to a longstanding fast food brand beloved by many, and one that Hugh and the team have went to great pains to preserve the now Malaysianised identity.
We have a chat with Hugh and lead designer Jack to talk about how the collaboration came about, what consists of the collaboration, and its impact on the streetwear scene here in Malaysia.
