As Well As Introducing New Ambassador By The Name Of Tony Yang
Written by Aqil Nasri
Timberland is staying true and on track for its Nature Needs Heroes campaign by giving simultaneous announcements for their upcoming Spring/Summer 2020 Collection.
The Grey Collar collection is a collection of time-honoured tradition of workwear, as they have once again redefined what it means for workwear in the new era. By incorporating a blend of street style and sustainable materials, this new collection goes perfectly hand in hand with their philosophy for their Nature Needs Heroes campaign.
One of the key items in the new collection includes the Mount Tecumseh Worker Jacket. It is a double-breasted outerwear silhouette that features a textile blend of 85% ReBOTL material and 15% organic cotton.
Not forgetting their iconic original 6” Boot will be getting an update for the modern day with the Treadlight 6” Waterproof Boot, as it is featured to be made from premium leather sourced from an LWG Silver-Rated tannery.
The last highlight in the collection is the Brooklyn 6” Boot, which is said to deliver unprecedented levels of comfort and durability for modern workers everywhere.
Now, the face for Timberland’s new campaign is none other than famous Taiwanese actor, Tony Yang, or also known as Yo Yang. Known to also be the Asia Eco Hero, actor Yo Yang is said to perfectly embody the Nature Needs Heroes ideology.
Tony Yang has helped raise environmental and sustainable issues before through his “Birthday Project” work, in which it is a tabletop plant that’s packaged in a completely recycled and biodegradable container as a reminder to always protect the environment.
“Even small actions can make tremendous changes,” says Yang. “My goal is to not only make a positive impact but encourage others to support Mother Earth.”
What do you think about Timberland’s new collection? Let us know below!
