By now, the world knows who Virgil Abloh is. Disruptive artist, menswear designer, and an icon of which many people love to have many doubts over, the list continues. Regardless, the so-called Renaissance Man has changed the industry, and is about to do it once again with IKEA, with the new Markerad collection.
A range of everyday objects, from clocks to chairs are subtly modified to add a bit of a designer touch to an otherwise normal ensemble.
“The ethos of the collection is to add an artful quality to anonymous objects.” – Virgil Abloh, designer
“It’s about elevating the anonymous, everyday icons that we use without noticing. When we put a doorstop on one of the legs of an ordinary chair we create something unexpected – an interruption,” laments Virgil. It goes deeper than just replacing a chair leg with a door stop. Perhaps it is a higher plane of consciousness that we aren’t exposed to, and simply do not understand. Perhaps he’s just mad, but whatever you make out of it, there is no doubt of its impact on people, positive or negative. After all, it is an interruption to the usual train of mundane thoughts.
The IKEA Markerad collection releases tomorrow at IKEA Cheras, IKEA Damansara, and IKEA Batu Kawan under a First Come First Served Basis, with each customer limited to only 2 items. Prices range from RM 39.90 to RM 1490. For more info, head on to the website. Will you be copping?
