Fashion

Fjällräven Wants You To Explore Asia With Their Latest SS20 Collection

  • By Nabil Kamal
  • Mar 16
  • 4
Written by Ardi

It’s no secret that Asia hosts some of the most amazing natural landscapes from dense rainforests, to hilly terrains, to volcanic heights, and  Fjällräven’s expansion in the Asian market has directed them to create items that suit the climate of those countries and can be adapted into Asian lifestyles.

For their SS20, the brand has focused on creating garments and bags that can be used in warmer weather. Better ventilation, lightweight and fast drying materials and easy to pack garments are the key elements of this collection.

The collection is divided into two parts:

High Coast Collection

Fashionable yet classic, a mixture between urban and outdoor life, daily and athleisure. These clothes do not compromise on quality and functionality and are produced from well ventilated, quick drying and sustainable fabrics with great durability.

Kanken Collection

One of the most beloved designs by the brand since 1978, when it was first produced. For this collection, there are two new additions which are Kanken totepack and Kanken Hip Pack, offering more options for you to carry your valuables around. Made from durable Vinylon F, and has the same iconic Kanken logo.

Fjällräven Spring/Summer 2020 collections are now available at OUTSIDE store located at Jumpa@Sungei Wang Plaza KL.

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