There’s no other name as synonymous with skateboarding except one that is akin to him flying like a bird on the board, and it’s none other than Anthony Frank Hawk, and as of yesterday, Tony Hawk joins forces with Vans to become their new brand ambassador
“Vans has supported skateboarding since the very beginning, and never wavered in its commitment, even with massive mainstream success,” said Hawk. “I have always respected their integrity, so it is an honor to officially join forces and help continue to grow skateboarding culture in the most authentic way possible.”
Hawk recalls that the first ever skate shoes he wore were Vans all the way back in 1978. “My dad bought me a pair and I begged him for the ‘ankle guard’ accessory because high-tops weren’t available yet. I wore Vans almost exclusively until the mid ‘80s,” he revealed.
“Tony Hawk’s name is synonymous with skateboarding for fans around the world,” said Bobby Gascon, global director of action sports for Vans. “He is a pioneer and has inspired millions to pick up a board with his incredible talent. We are honored that he’ll be supporting Vans’ mission to promote and grow skateboarding globally.”
In collaboration with the brand too, Hawk will be producing an all-new vert skateboarding competition while also focusing on the positive impacts of skateboarding during the COVID-19 pandemic. And in case you forgot what Tony Hawk can really do back in his prime, check the video down below.
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