With the ever increasing effort for inclusion into the community, brands are taking into consideration these factors and in an effort to do so, release a shoe that celebrates inclusivity.
And in the case of Adidas, it’s doing so by introducing Pride colours into its flagship running shoe, the Ultraboost 19.
The silhouette gets a half multi-colour knit on the bottom complemented by a white top crossed with orange stripes. Multi-colour accents are also present on the tongue tab while the eyestays are alternated between red and yellow. Apart from those, the silhouette bears no physical changes to it except the ones that have been introduced in the updated version of the Ultraboost 19.
The Adidas Ultraboost 19 Pride is available to purchase now only on Adidas online for a price of RM 850.