PUMA’s taken very unique routes for its Summer 18′ collection, and the new introduction to the Muse family is no different. Dubbed the Muse Cut-Out, the new entry represents a part of the AW18 Women’s range, echoing the “Do You” message, in an effort to inspire women empowerment and confidence.
Hence why, the brand has employed activist, and ambassador Cara Delevingne to relay the thematics of the shoe; with both embodying a bold style and boundary pushing ability. The Muse Cut-Out differs very much from the others in the same line; angular cutlines are present, as well as more apparent technical detailing, and features a split outsole, inspired by the art of dance. The shoe is finished in bright neon colours that exemplifies the boldness, and agility of the silhouette. Other features include a buckle and exposed cuts in the lateral side, contrasting a very industrial look with minute fashion details.
The all-new Muse Cut-Out drops on May 19 in PUMA KLCC, PUMA Pavilion, PUMA Sunway, PUMA The Gardens, and PUMA IOI at RM 459.