Picture Credit: Hypebeast
Months of speculation, and a court case battle with New Balance, it’s settled. Liverpool officially confirms partnership with Nike over a multi-year deal rumoured to be worth more than the adidas deal with Manchester United (already worth USD 92 million)
“Liverpool Football Club has such a proud heritage and strong identity. The partnership with Liverpool underscores our leadership in global football and with the club’s passionate world-wide fan base and strong legacy of success, they have a very bright future ahead. We look forward to partnering with them to serve players and supporters with Nike innovation and design,” said Bert Hoyt VP, GM at Nike.
The deal will come into effect June 1st, when the new season of the English Premier League starts. Nike will produce jerseys for all levels of the club.
