Is BOOST Overplayed?

We all remember BOOST. The TPU bubble that provides class leading cushioning and rebound, the technology that was a Red Dot award winner, and subsequently, the darling in any sneaker collection. BOOST had truly taken over the sneaker world with the introduction of the Ultraboost, NMD, and preceding that, the Energy BOOST during its heyday… Read more »

Resell 101 For Beginners (Abbreviations)

As streetwear takes over Malaysia, consumers are thirsty for hyped sneakers, apparels, and accessories. Brands such as Supreme, Palace, Bape are usually non-accessible where else sneaker collaborations from major brands such as Nike and Adidas are almost untouchable which brings all of us to the resell market. We all know that our best bet to… Read more »

The Borak-Borak Sessions: Derrick & Sam @The Fourheads

Local streetwear shop The Fourheads was had their own physical store at Sri Gombak. Sadly, a crippling robbery left almost half of their stock wrested away from them. Debating on whether to just take their business exclusively online following the incident, the guys at Sole What lent a helping hand. Now, The Fourheads have got… Read more »

MASSES Favorite Sneakers of 2015

We are fast approaching the end of 2015 and it has been another great year for sneakers. Earlier this year, we wrote an article about the emergence of adidas as a force to be reckoned and boy, adidas did not disappoint. It has been a strong year for the sneaker conglomerate from Germany but that… Read more »

BAPE x PUMA 2015 Footwear Collection

PUMA have gotten Japanese streetwear mainstay, BAPE for a collection of footwear for the upcoming Fall / Winter season. The Japanese label will be reworking 3 different PUMA silhouettes, namely the R698, Disc Blaze and the Blaze of Glory. Each pair will be decked out in the iconic BAPE camouflage, with subtle BAPE branding throughout… Read more »