You Should Most Definitely Get The Yeezy 350 V2 “Synth”

An almost skin coloured 350 v2. I think that’s the best description anyone can give for the Yeezy 350 V2 “Synth,” and we’ll fight anyone who says otherwise. Basically, if you need a little more flair than you ‘bog-standard’ model, this is definitely one to add to your rotation, promising all-day comfort courtesy of the… Read more »

Only Real Adidas Heads Know This.

As most of us have heard, Adidas has jumped over the ‘Jumpman’ by taking the number two spot in terms of number of sales as Nike continue to take the lead in the scoreboard. Adidas’s move to incorporate their Boost technology in their sneaker silhouettes have become a game-changing move in the sneaker industry where… Read more »

The Yeezy Madness Takes Hold In Kuala Lumpur!

The Yeezy thirst is real! Whether you are an avid sneakerhead or a reseller hoping to lock down this fantastic prospect for an easy buck, there’s no denying that Yeezy pairs are shining beacons of desire inevitably inspiring a mad rush of folk clamouring to get their hands on one. The moment adidas Malaysia announced… Read more »

MASSES Picks: Top 5 “Summer” Sneakers

Before you read further, remove the word “budget” from your dictionary. None of the gorgeous summer kicks here are even remotely bundle buys. If your wallet’s obese (or if you never took financial management classes because you were too busy worshipping the swoosh, three stripes or what-have-you), the sneakers listed below are truly head-turners. Some… Read more »

adidas YEEZY BOOST 350 V2

The much anticipated Yeezy Boost is back in action! After hundreds of pictures of Kanye himself wearing it during the YEEZY SEASON presentation, adidas has finally unveiled the YEEZY BOOST 350 V2. The adidas Yeezy Boost 350 V2 features a full primeknit upper, noticeable in three-yarn. One of the highlights of the sneaker is the… Read more »