Sneakernomics EP4 With Nelson Tan Of SoleWhat

Sneakernomics returns once again in another episode featuring Nelson, General Manager of Solewhat. Listen in as Nelson talks more about what he does as a general manager, his thoughts on the growth of the sneaker scene in Malaysia, different ways on how to stand out among his competitors, and how china can be in the… Read more »

Chinese New Year Comes Early As Adidas and Pharrell Drop The Solar Hu Glide And Crazy BYW Tomorrow

As Chinese New Year rolls up right around the corner, and Adidas Originals together with Pharell Williams have come prepared. 2019 presents a year of good fortune, and symbolism is as much in Pharell’s DNA as Chinese culture, hence the primary colour palettes include bright red with smatterings of yellow embellishments, meant to signify good fortune… Read more »

Vans Patches Up Two Models With New Patchwork Pack

Probably The Brand’s Best 2019 Release Yet It seems like Vans is off to a strong start for 2019, and it enters the Year Of The Pig with this collection, aptly named the ‘Patchwork Pack.’ Concept wise, is somewhat similar to the ‘Cut n Paste’ pack that appeared some time last year, but the patchwork… Read more »

The Nike Adapt BB Represents Nike’s Putting Its Foot Forward To Technologically Advanced Footwear

Written by Sean Ho The technology found in footwear has only been on the upward trend, and this year marks a new era in revolutionising footwear for the masses. From where the HyperAdapt 1.0 left off, the Adapt BB takes the power-lacing concept to the basketball court with updated technology and a retail price that’s less than half… Read more »

Confirmed: H&M X Eytys Is Coming To Malaysia

Picture credits: Vogue Swede On Swede Makes All Things Gravy After the wildly successful collaborative throwback with Moschino, H&M is set to open the New Year with a collaboration quite close to its home base, Eytys, but before we begin, let’s take a look into who H&M has gotten in bed with. Eyty’s is the… Read more »

From The Thread EP4 With ZZ Liu of idle/idō™

Heading one of Malaysia’s underrated streetwear labels, idle/idō™ co-founder ZZ Liu talks about the struggle for people to accept his brand in Malaysia and overseas, his relationship with Wesley from Wong Fu Productions, and why slapping a logo on a t-shirt is overrated. Timestamp 0:20 – Idea behind the name 1:10 – idle/idō’s progress so… Read more »