(The article is an opinion piece and may not reflect the views of Masses in its entirety) If you’re into sneakers or actively seeking your next streetwear purchase, you would probably realize by now how almost every reseller in Malaysia has the same product for sale. You can see resellers sprouting from every corner, trying… Read more »
Tag: HYPE
Our Prayers Have Been Answered, The M2K Tekno Lands On Our Shores
We don’t have to say much. The Nike M2K Tekno is finally dropping right here in Malaysia, at long last, after months of prayers and wishful thinking. For those still not up to date with what in the world is the M2K Tekno, it’s essentially the successor to Nike’s extremely popular Air Monarch, presenting a… Read more »
Nike X Matthew M Williams Had A Surprise Drop On The Malaysian Site
The Office Managed To Cop 2 Tees The Nike X MMW collab presents the first partnership for the designer of 1019 Alyx 9SM, and was released last Friday internationally. Normally, we don’t usually get designer collaborations landing on our shores, so it was a major surprise when we found out that Nike Malaysia actually had the whole… Read more »
Nike Celebrates 30 Years of Just Do-ing It With An Entire Collection
Nike’s famous tagline, ‘Just Do It’, created by Wieden and Kennedy, is being celebrated with an entire pack named the ‘Just Do It’ (JDI) pack. The pack includes NSW staples such as the Air Force 1 and Air Max 1 silhouette in orange, black and white to commemorate the tagline’s 30th anniversary. Besides that, a new… Read more »
5 Brands To Be On Your Watch-List
Men’s Fashion Week is almost coming to an end, and boy this year’s SS19 shows is one of the most significant & defining moments in the history of fashion. From the debut of streetwear icon Virgil Abloh’s Louis Vuitton to Kim Jones partnering up with underground jewelry maker Ambush Yoon for Dior Homme SS19 collection.… Read more »
Stussy Pays Tribute To Reggae Legend, Bob Marley
Spring/Summer this time round for STUSSY is maximising its vibes under the sun, paying homage to the legendary, Bob Marley with a wide range of reggae inspired apparels. The clothes in this capsule references heavily to the culture & music, with album graphics and themes from Kaya, Rastaman Vibration and African Herbsman emblazoned in a… Read more »
RUN-ning Kedai Run It
Believe it or not, the pop-up concept can be traced back almost 900 years ago in Europe, especially for seasonal markets or festivities like Christmas, allowing patrons to come and purchase goods for a limited amount of time before the market closes. Flash retailing, as it’s also known, is an ubiquitous concept, with a premise surrounding… Read more »
UPDATE: The Air Jordan 4 Is Restocking Tomorrow
UPDATE: The Air Jordan 4 Levi’s Is Restocking Tomorrow After previously not getting the original standard wash denim colourway, Nike has blessed us with the black edition of one of the most sought after collaborations this side of 2018. Much like the original, Denim covers the entire shoe all the way down to the midsole,… Read more »
An Off-White Air Jordan 1 Raffle Is Happening This Weekend
Don’t Be Sleeping Now Off-White Kuala Lumpur just announced on Instagram that a raffle for the upcoming Air Jordan 1 “UNC” will be happening this Saturday, June 30th, at the retail store in Bukit Bintang. Details are scarce as of now, but it’ll most likely be an in-store raffle system followed by an online release.… Read more »
7 Underrated Collabs Of 2018 So Far
Half of 2018 has gone by, and we’ve seen some fire so far, from the Nike React Element 87, Off-White Converse, Sean Wotherspoon Air Max 97/1, and the upcoming Off-White Air Jordan 1 “UNC,” but along with it, came a plethora of other collabs that were overshadowed by the ones previously mentioned. Good news is, the… Read more »