A shoe that breaks records. A bold marketing campaign by the Swoosh, and one claim many thought couldn’t be substantiated, or simply didn’t believe in its ability to deliver what it said. Until it did. So much records were broken in fact. Dennis Kimetto, a previous marathon record holder of 2:2:57 has had… Read more »
Tag: marathon
Eliud Kipchoge Is The First Man To Run A Marathon In Under 2 Hours
Though It Is An Unofficial Record The impossible, is now possible. The unachievable, now achieved. The limit, now surpassed. On a cold day in Vienna, the world’s fastest man just ran a marathon, clocking in at 1:59:40 when he crossed the finish line at Prater Park. However, it won’t be an official one. You see,… Read more »
Nike Pays Homage To All Female Athletes That Broke Ground And Defied Convention In New Video
“If we show emotion we’re called dramatic. If we want to play against men, we’re nuts. And if we dream of equal opportunity, delusional,” A determined Serena Williams narrates throughout the course of the video. Looking back at history, women have always been at a disadvantage in terms of biased rules, or because before no… Read more »
Start The New Year Fast As Nike Drops The Vaporfly 4% Flyknit Tomorrow
Time To Update That New Year Resolution The Vaporfly 4% is not a gimmick. We all know this, as world class marathon runners have endorsed the shoe and won major titles with the silhouette, to a point where HighSnobiety claims that the shoe is just too overpowered for its own good. Which it is. We… Read more »
Get Ahead Of Your Game By 4%, The Comfortable Way With Nike
By now, you would have probably familiarised yourself with the Nike Zoom Fly and the Nike Zoom Vaporfly 4% which is associated with Nike’s Breaking2 project. Iiud Kipchoge, the fastest marathoner ever and members of the media have expressed their opinions on the silhouette and have agreed with the claims of it being the ‘fastest shoe on… Read more »
Zoom X Foam, The Boost Killer?
While Adidas is still lauding over the Boost sole, having most recently equipped a half and half Boost heel cushioning with an EVA forefoot in their POD S3.1, Nike has been tooling with whether they should release what they think, will be the foam to rival, or even beat Boost. And they have. Recall… Read more »
adidas Originals Deerupt, Disruptively Simple
adidas Originals introduces its newest sneaker, Deerupt, a take on adidas heritage reimagined in a radically new look. Minimalist and bold, the silhouette looks to the archive for its grid design inspiration, while debuting a new profile that remains the essence of adidas. The silhouette is inspired equally by urban planning, architecture, and natural phenomena, where the Deerupt… Read more »
WDHANFTSY: Nike Epic React Flyknit
Nike’s newest silhouette with their latest technology React just released today! In this episode, Bryan (IG: @bryanbotakchin) walks us through the background of the React technology, elaborates on the features, the comfort level of the shoes, durability and more. We honestly believe with a retail price of RM589, this shoe is Masses-Approved! What do you guys… Read more »
Nike Reveals It’s Latest Revolutionary Running Shoe – The Nike Epic React Flyknit
If there’s one dream shoe for runners, it should be a shoe made for everything from more cushioning for every stride, high energy return for higher endurance throughout the run, to feel light underfoot and to withstand the wear and tear of impact and elements after every run. Nike listened and gathered their innovators, chemist,… Read more »